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IT-компанию Optic ищут
Product Marketing Manager.
Optic is an early start-up team, developing a revolutionary product on the intersection of Machine Learning and Web3.
Team consists of engineering gurus, with the background in building top-notch solutions along with programming and hackathons champions, including Google, EORA, Revolut and others. They attracted top crypto and Web2 investors. Specifically, company developed an NFT validation algorithm based on images and GIFs that was proved as being better than the algorithms of the closest competitors.
Company is looking for a rock star Product Marketing Manager to join them at the early stage to help set holistic marketing strategy, define the roadmap and drive the execution. Considering a generalist role across marketing, communications and most importantly - social engagement. Company is a startup. Company’ll need one person who can cover a range from strategic to super tactical.
Role requirements:
- Curiosity, hunger for a new knowledge, “let’s do it” attitude, readiness to get hands dirty and ambition of having a stake in creating a new era
- Strong track record in a Brand/Product Marketing role, 2+ years of experience in building and launching b2b and b2b2c products
- Appetite for creating things anew on your own, hunger for learning by doing, passion for tech environments
- Hands-on experience in leading through all stages of the product cycle from vision to launch
- Enthusiasm and excitement around Web3 and NFT space and Creator economy
- Familiarity with Web3 market landscape: L1 chains, protocols, NFT marketplaces
- Understanding of the target audience's personality profiles and ability to think differently to build strong rapport and engagement, as well as skyrocketing NPS scores
- Understanding the basics of blockchain technology e.g. minting, smart contracts, cryptocurrency, Etherium, Solana and the basics of ML
- Personal connection to company`s mission
As PMM you will:
- Work with CEO to define Marketing strategy and budget
- Day to day management of company`s presence online - Twitter, Discord accounts, etc.
- Overview of the website - setting plans for optimizing and improving it to become more and more effective at converting customers
- Help to define the key messaging, voice of the brand, review all the text and write marketing copy and work with PR agencies
- Review marketing assets, creatives, work with agencies and contractors
- Monitoring Twitter, press, etc. for relevant news and mentions and provide reports back to the team
- Actively looking for collaborations and manage co-marketing efforts with NFT communities
- Bring on best practices and enable all team members to become vocal prominent brand ambassadors of Optic's product range and Company Life & Culture
What company offers:
- Opportunity to take part in defining the foundational infrastructure for the future of the Creator Economy in web3
- Opportunity to grow your product skills with a guidance from world-class PM mentors
- Competitive comp and well-being focused package
- Flexible location & remote work policy
- Culture of transparency and continuous growth
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