A US-based software company is seeking a CMO.
The company’s main goal is to help customers speed up their marketing, sales and lead generation processes on LinkedIn by providing them the best and safest program for LinkedIn automation.
As a Growth Marketer, you will initially be driving the awareness, acquisition and activation of customers/users as well as getting deeper into the funnel.
Responsibilities may include:
Designing and implementing creative, unconventional and cost-efficient channels to raise awareness, acquire and activate users/customers and grow the business – this may also involve refining and recommending new growth loops in the product;
Taking a marketing (primary), data and tech-centric approach to growth;
Building and fostering an experiment-driven culture and ensuring a weekly cadence of experiments performed;
Creating and executing on marketing strategies which may involve content marketing, building channel strategies, experimenting with different marketing and growth methods;
Identifying channels to test, running tests, perform customer/audience segmentation analysis, develop paid and organic media presence and find ways to optimise these channels;
Experiment and iterate your ideas to find effective ways to reach potential and existing customers.
Your Profile
You are relentless in your pursuit of growth.
You are a Growth Marketer with a proven track record of growing a north-star metric through data and experiment-driven marketing;
Proven track record of growing a product through your ideas and persistent experimentation
Understand social media, organic and performance marketing channels as well as customer/user behavior
Agile thinker and operate with a lean startup mindset
Comfortable with solitary and remote work
Good social skills: pushy to get things done when you liaise with teams
Must:
Google Analytics, Google Ads, Facebook Ads, SEO, Email-marketing tools and experience, Funnel analytics tools, Excel
Advanced English or higher
Nice-to-have:
Amplitude, SQL, Google Tag Manager
Compensation:
$2500 — $4000 net
Remote work
Full-time, but flexible working hours.
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