Apple is searching for
Brand Manager.
As company grows business in Russia, it`s seeking an experienced marketing communications professional to provide strategic, communications, and executional leadership across product launch and sustaining marketing efforts. The Brand Manager will be responsible for the direction and oversight of integrated marketing campaigns as well as the strategic marketing efforts required to drive local market opportunities and challenges in Russia.
You will work collaboratively with Global HQ and across a variety of functions with colleagues from Interactive, Channel, Partner Communications, Services, Product Marketing, PR and Advertising teams. This position requires a deep knowledge of the creative development process, as it relates to both the origination of local marketing campaigns and the transcreation of globally-developed campaigns.
You are a self-motivated, flexible individual with very strong interpersonal skills. You should be capable of seeing the bigger picture and orchestrating projects to that end. This role requires you to constantly challenge the status quo and seek new and better ways of communicating both internally and externally.
Key Qualifications:
- 8 to 12 years of consumer marketing communications experience in a creatively driven organization or agency
- Highly collaborative, establish trust, credibility, and influence across multiple partners in a matrix organization
- Have an understanding and appreciation of the creative process and culture of debate
- Be a challenger and ‘solutions-first’ individual who can see opportunities
- Passionate about popular culture, trends, and new/emerging media and technology
- Proficiency in written and spoken English and Russian
Description:
- Act as the ultimate subject matter expert for the products and services you lead
- Partner with business stakeholders for strategic positioning and marketing plans integration
- Know the competitive landscape, market share data, key challenges, market trends as well as the social/PR sentiment around those products & services
- Collaborate with Product Marketing, Sales and functional teams to drive the strategy and excellence in execution for the product/services you are responsible for
- Be the expert of local market insights, ultimately driving more creative and impactful communications
- Lead all Marcom work for Russia, ensuring consistency in strategy & messaging across all functional deliverables
- Be a single point of contact for everything concerning the product/service you are owning: business needs, communications and deliverables perspective
- Be the voice of Russia in Global HQ Marcom and represent the Apple brand & values in Russia
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