Вакансии для хороших наёмных менеджеров

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Product Marketing Director of Payments & Fintech (WooCommerce).   As a part of the Woo Marketing team and a key collaborator in the FinTech cross-functional team, you will drive impact across the entire product lifecycle – leveraging merchant insights to influence product strategy, wrangling go-to-market plans, and growing product adoption post-launch. You will define and prioritize work that contributes to growth goals across customer acquisition and satisfaction, payments volume and margins.   Primary responsibilities:

• Drive toward product OKRs. Collaborate closely with Product, Design, Development, and Partnerships leaders to set ambitious growth goals – and achieve them
• Participate in annual and quarterly goal-setting; articulate how you will use your Product Marketing skills to contribute; build an execution plan with the appropriate measures and checkpoints
• Advance company`s customer understanding. Conduct qualitative and quantitative research, outreach, and community events to ensure company stays on top shifting / emerging preferences. Demonstrate a compelling perspective on where the market is headed and how company can preemptively meet customers’ FinTech needs. Surface insights in marketing strategy and cross-functional decision-making
• Create and validate data-informed segmentation and targeting strategies. Analyze customer base and market data to establish where we should focus marketing efforts. Summarize quantitative feedback for cross-functional partners and underline product roadmap implications when relevant
• Go to market (GTM) leadership. Provide clear direction to the rest of the marketing team on what products we are marketing and to whom. Define clear targets and messaging that speaks to users’ needs. Activate the right channels, track results, and iterate toward improvement. Drive work with agency partners and freelancers as needed

  You have:

• 10+ years of experience in technology companies, with 5+ years in a FinTech product marketing role. Preference for experience with capital, banking, and financing products
• Strong project management and organizational skills. Capable of balancing multiple projects and goals. Detail orientation where it matters
• Ability to balance information. Comfort analyzing substantial data sets in some areas and recommending action with minimal information in others
• A proactive nature. Lay out plans that others are eager to follow
• A bias toward collaboration. Excitement to share your expertise with the team shows up in attention, diligence, and communication

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Marketing Analyst (WordPress VIP).   Company is looking for a Marketing Analyst to operationalize data, using objective insights to solve problems, and measure the impact and success of marketing initiatives. This role will report into Head of Growth Marketing, and work closely with GTM, Revenue, and Finance teams. This person will need to act as a strategist and individual contributor to maximize impact as follows: improve marketing analytics through data management and enablement; optimize tracking capabilities to deliver a best in class reporting experience; evaluate marketing effectiveness and contribute to forecasting growth.   Responsibilities:

• Serve as the point-person for optimizing growth levers across the B2B acquisition funnel
• Own all aspects of lead funnel analytics and the systems vital to generate them (lead acquisition, influenced pipeline, engagement metrics, attribution, database metrics, web metrics, return on investment)
• Be the expert on overall marketing performance and quantify the impact that campaigns are delivering and where they can be improved
• Work collaboratively with the various GTM functions and CFO to define and align on key metrics, forecasts, and targets
• Build and maintain attribution strategy across different platforms, channels, and media; and contribute to forecasting effectiveness including LTV/CAC, and pipe:spend ratios
• Manage marketing dashboards and reports alongside Sales Operations and provide key insights to drive our overall strategy
• Partner with leadership to develop and manage analytics strategy including data hygiene, acquisition and influence analysis (including lead source and attribution reporting), and format of read-out and insight sharing
• Develop a comprehensive story from all the various marketing activities that are happening across channels, regions, products and customer journey stages
• Effectively communicate analytical results to non-technical team members by explaining the story behind the data and make recommendations to the business based on data insights

  Requirements:

• Analytical Skills: Has 5+ years of experience levering SQL, Python, R, or equivalent to drive business analysis
• Marketing Technologies: Has 5+ years of experience with CRM (Salesforce),  marketing automation (Pardot/Marketo), and website tracking (Google Analytics) systems
• Sales and Marketing Funnels: Possess a deep understanding of the end-to-end marketing mechanics including campaign creation (email/web/social), lead generation, lead scoring, qualification, distribution, and conversion including closed-loop reporting
• Analytical Capabilities: Master at analyzing data sets including segmentation and data augmentation from 3rd party tools and online sources and continuously optimize and guide the team to make improvements
• Communication: Ability to synthesize and explain technical concepts in easy-to-understand ways with excellent written, oral, and illustrative skills
• Project Management: Can ship cross-functional initiatives with a high standard of communication, collaboration, and impact
• Nice to have: Understanding and knowledge of the WordPress enterprise ecosystem and the CMS and DXP competitors is a plus

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Growth Marketer of Paid Media (WordPress VIP).   Company is looking for an experienced Media Buyer to help complement rapidly growing market recognition, and sales capacity. This is a high impact role reporting directly to Head of Growth Marketing.
The Media Buyer is responsible for planning, execution, and management of online demand generation programs. This role partners across the marketing function to guide media buying strategy, and to execute it to meet demand generation goals and pipeline metrics.
Inquisitive and data driven, the Media Buyer reviews program performance to ensure targets are well modeled, and goals are met and exceeded, sharing insight and feedback. This role develops and tests new programs and finds opportunities and initiatives to scale in alignment with the strategic needs of the business, and global/regional markets.   Responsibilities:

• Develop, execute, and optimize digital lead generation campaigns from conception to launch, including building out media buys for various ad platforms and leading all aspects of the day-to-day execution of media planning and buying
• Work closely with the rest of the Demand Generation team to align campaign strategies and goals across the organization
• Implement processes to enable buy-and-test strategies that serve to improve return on ad spend (ROAS)
• Conduct in-depth keyword and website research, ad grouping and audience targeting
• Ensure that all stakeholders understand the plan’s objectives, cadence, KPI, and actual outcomes
• Serve as media specialist providing insights on the media marketplace, macro-trends and opportunities across media channels and formats
• Define, measure, track, and report on relevant metrics
• Manage the overall budget for paid media, including negotiating media buys

  You:

• Have proven experience (3-5+ years) in digital marketing and are a B2B practitioner who has led the planning, execution and optimization of global or regional campaigns
• Have experience working with direct or indirect sales teams in relevant markets developing regional or territory business plans
• Have deep knowledge of the B2B sales cycle and are on the constant quest to find opportunities to improve demand generation and pipeline contribution
• Are fluent in converting these opportunities into rapid test-and-learn models upon which you iterate relentlessly
• Understand the enterprise prospect’s perspective and what motivates their decision-making. You accomplish this utilizing a broad toolkit which includes competitor research, data analysis, customer feedback, and behavioral analysis
• Love to experiment and tackle problems. You’re product-minded, growth-focused, and oriented to details. You’re happy to question assumptions and back your recommendations with data
• Are excited to apply your skills and expertise to additional customer communications platforms, channels, and efforts
• Adapt to changing market and organizational requirements

  Extra credit:

• Experience working in Enterprise SaaS, or held a Media Buying or Media Planning position at an agency
• Experience with a data pipeline, analytics, and data visualization tools
• Startup experience; e.g., you’ve been a technical founder, co-founder, growth specialist or held other relevant roles at a startup
• Experience building or supporting sites powered by WordPress

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Director of Sales Enablement (WooCommerce).   The Role:
WooCommerce is looking for a motivated and dynamic Director of Sales Enablement to help support company`s fast-growing Sales and Customer success team. You will be responsible for training/ramping new hires, crafting a best-in-class onboarding & training program, sales collateral, tools, etc.. A successful candidate has experience onboarding, training, and enabling rapidly growing highly successful sales teams. You will ultimately be responsible for growing sales efficiency through reduced time to first deal closed, and overall revenue growth.   Responsibilities:

• Develop curriculum, content, and all ongoing training programs including sales/customer success skills training, competitive intelligence, playbooks, and product training
• Maintain program and collateral up-to-date alongside a "rapidly developing product and roadmap"
• Collaborate closely with cross-functional leaders to identify gaps or weaknesses in existing sales processes, build and implement solutions that improve company`s process and enable salespeople/customer to succeed
• Be a thought partner across GTM leadership on short and long-range (multi-year) strategies, including operating priorities, org design, market analysis, and select priority performance improvement programs
• Serve as a liaison between sales, customer success, marketing and product teams
• Use performance data to identify knowledge or skill gaps across the sales and customer success teams
• Lead a professional, hard-working team by providing ongoing mentoring, coaching, and feedback to support efficient performance and development of team members

  Qualifications:

• At least 5+ years of enabling, training, mentor, or leading salespeople
• Have experience and proven track record of successfully selling a sophisticated B2B product
• Lead and optimize all sales onboarding to improve sales efficiency and reduce new hire ramp time
• High degree of proficiency with basic business systems (especially Google Apps, LMS, Zoom, Salesforce)
• Self-starter and ability to build programs from scratch
• Powerful storyteller: written, verbal, and visual
• High energy, self-motivated, positive, outgoing, engaging, proactive, and able to relate well to a diverse audience

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Director of Partner Management (WooCommerce).   As Director of Partner Management your responsibility will be to build deep relationships with strategic, top tier integration partners. You will work towards growing and retaining company`s partners, oversee the long​-term success of partnerships, and work with engineering, product, and marketing teams to develop and manage partnership integrations.   Responsibilities:

• Build and oversee strategic partnerships (with the focus on payments, marketing, and/ or hosting relationships) that increase the distribution of company`s products and generate revenue as well as strengthen company`s product offering through partner integrations
• Develop and deepen executive relationships with strategic partners
• Analyze partners’ performance, have a deep understanding of partners’ offering and product suite
• Create and present quarterly and yearly performance reviews
• Contribute to developing vision and goals for partnerships at WooCommerce, and execute on the plan for shared growth
• Collaborate with marketing, product, and engineering teams across WooCommerce to ensure success

  Requirements:

• 7+ years of eCommerce experience, which involves negotiating, building, and maintaining strategic partnerships and integrations, ideally in the payments, marketing, or hosting ecosystem
• Strong analytical skills, including the ability to model business opportunities and assess trade-offs
• Proven success and a track record of delivering against targets and KPIs
• Excellent executive-level communication skills both with partners and internally
• Experience in working cross-functionally with legal, engineering, and marketing teams
• Experience working in a remote environment is a plus

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Director of Integrated Marketing (WordPress.org).   The successful candidate will own Integrated Marketing and Marketing Operations. This individual will identify key levers of growth for each market segment, communicate these levers across the marketing team and optimize conversion points across the customer journey to drive end-user and contributor growth. This leader will cultivate a team that understands the inter-connectivity of marketing strategy, execution, and measurement to achieve results. You will be an experienced strategic marketer and will lead an outstanding, data-driven, and innovative team supporting operational excellence across all marketing functions.   What you`ll do: Integrated Marketing:

• Help define and implement an integrated marketing strategy. Build and implement campaigns and programs to drive end-user and contributor growth. Manage the integrated marketing calendar
• Work tightly with cross-functional teams to drive planning cadences and methodologies
• Drive the yearly and quarterly cross-functional, integrated campaign/program planning process
• Oversee end-to-end digital marketing strategy across owned and paid media, including email, social, SEO/SEM
• Manage product marketing efforts to ensure consistent and effective execution of campaigns and programs that get results
• Align closely with the Strategic Initiatives and Programs & Contributor Experience teams to facilitate a pipeline of contributors to the open source project
• Identify and present key trends and opportunities for growth
• Understand market needs and priorities through end-user/contributor interaction, surveys, and market data and identify ways to uniquely meet them
• Assess the competitive landscape, understand key competitors’ strengths and weaknesses and develop strategies and plans to win
• Outline and lead the journey from awareness to retention for end-users and contributors
• Work collaboratively to facilitate the promotion of key activity including events and educational programs
• Manage the budget needed to achieve targets for each campaign/activity
• Collaborate closely with the marketing team on what campaigns/activities are resonating best with the market, outlining the messages we should double down on and which we should change for better outcomes moving forward

Marketing Operations:

• Assist with the annual marketing planning, helping to ensure that marketing's goals are consistently aligned with the overall strategy
• Lead a Marketing Operations function that drives performance and visibility (i.e., processes, metrics and analytics, campaign execution and results tracking, return on investment, data health, etc.)
• Implement the process of building reports and dashboards that give full insight into the overall marketing performance on a weekly/monthly basis
• Help set strategy, routinely re-evaluate assumptions, data, and processes, and proactively identify new opportunities to excel or differentiate. Craft detailed and concrete recommendations

  What you need to be successful:

• 10+ years of experience with multi-channel campaign and program execution, integrated and digital marketing strategy, and operations
• Experience in a role requiring thorough analytical problem solving and partner management
• Proven experience with the successful execution of multi-channel campaigns/programs across owned and paid media, including email, social, SEO/SEM
• A proven track record of analyzing campaign performance, return on investment and identifying actionable insights to achieve crucial metrics
• Enthusiastic problem solver who can improvise and think creatively while optimizing spend
• Ability to manage multiple priorities in a fast-paced environment, ensuring high-quality results and attention to detail
• High EQ and an ability to think quickly on your feet
• A forward-thinking attitude. You proactively bring breakthrough ideas to the table. You have the ability to see and plan for what's coming next
• Ability to thrive in an environment where consistently leveling up is the norm
• A sense of excitement about solving complex issues in new ways
• A strong eye towards driving growth, and are able to coach and nurture teams towards a high standard of excellence
• Ability to work in a fast-paced, dynamic environment
• Highly driven and proactive with strong project management skills
• Have a roll-up your sleeves and get stuff done mentality

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Director of Growth Marketing (Day One App).   Part of the Automattic family of brands, Day One is the top-rated app for keeping a journal or diary, with over 150,000 5-star reviews globally.
Now company is looking for an outstanding Mobile App Growth Marketing Leader to bring that experience to as many people as possible. In this role, you will drive the global marketing strategy for Day One.
Company wants this candidate to have deep mobile app marketing experience and understand how to diagnose and execute mechanics that drive growth. As the subject matter expert for all things app marketing related, this role will work cross-functionally between product, engineering, design, and data to spearhead app marketing strategy. You’ll start out as a team of one, but have support from broader Marketing teams at Automattic. Company’d envision this eventually becoming a full team of Day One app marketers at some point, so there’s definitely opportunity for the right candidate to build this out in the future.
Company`s top marketing focus at the moment for Day One is to increase downloads and Premium memberships by capturing more of the journaling-related search traffic that already exists on the web. Much of this focus will be on top of funnel strategies to start (pay-per-click and SEO), so applicants with a background in these areas are preferred.   Primary Responsibilities:

• Responsible for developing, testing, and iterating on marketing strategies to drive Day One mobile app adoption. Using a variety of tactics and tools, you’ll need to look across channels and touch-points to drive engagement at various stages of the user journey. Determining the best time and manner to do this and how to drive app usage, will be key
• Be the subject matter authority on marketing trends and advertising techniques in the mobile apps market and how they interact
• Work with data, product, design, and engineering teams to develop and execute Go-To-Market plans for new features and functionality
• Execute testing and optimization strategies while also measuring the impact of your efforts
• Clearly communicate strategy, plans, campaign status, and results with partners regularly
• Analyze customer data and external research to inform and guide growth strategies

  Requirements:

• Technical Knowledge - in app marketing, email/lifecycle marketing, CRO, user experience, and upselling / cross-selling. Strong mobile app analytical skills, attribution measurement, and analysis for funnel and cohort-based performance reporting. Understanding of the Day One platform is preferred
• Channel Expertise - a breadth of experience across app marketing channels (SEM, ASO, ASA, paid social, etc) as well as engagement marketing channels such as push, SMS, email, etc.
• Decision Making - Shows complexity in thought when considering resource tradeoffs in the pursuit of measured business impact. Acts as a highly strategic and influential leader within the team and among cross-functional partners. Can procure supporting data to make informed decisions
• Communication - Ability to express complicated concepts in an easy to understand method, with excellent written, oral, and illustrative communication styles. Listens to and considers alternative perspectives to identify the most efficient path forward
• Project Management - Develops systems for accountability across teams, drives initiatives forward to completion, and measures estimated vs. actualized impact. All team members are encouraged to hone this skill as part of their responsibilities
• Leadership Skills: While this person will be a team of one to start, we’d love to find someone who has experience being both a player and coach. You’ll need to know how to develop both the growth strategy and tactical execution plan for those strategies and could eventually hire on a team to drive even further growth of the Day One app.

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Director of Growth Marketing (WooCommerce).   About this role:
Automattic is looking for a senior growth marketer that can combine technical, analytical, and marketing skills to help drive the next stage of growth at WooCommerce. 
You will be part of a team committed to developing, testing, and iterating on strategies and tactics to create sustained improvements across the entire customer journey in order to: increase adoption of WooCommerce products and services; improve the performance of the WooCommerce.com Marketplace; drive customer retention and LTV.
As a leader on the team, you will also serve as a subject matter expert on statistical testing, including test selection, design, and analysis, as you help build processes to scale testing across the entire organization.    Primary responsibilities include:

• Developing, testing, and iterating on strategies to grow platform adoption and subscriber revenue growth using a variety of tactics and tools. You’ll need to think deeply about all potential conversion points within the various funnels, considering all channels from email and landing pages to in-app suggestions and notifications
• Partnering with the Product, Data, and MarTech teams to design and launch A/B/n and multivariate experiments
• Fostering and supporting a culture of experimentation across the entire WooCommerce organization
• Owning and executing on your ideas – from crafting the messaging, to launching campaigns, and pushing code into production
• Measuring, tracking, and providing detailed reporting on individual experiments and the impact of our growth marketing efforts
• Analyzing customer data and external research to inform company`s growth strategies and tactics

  Do you enjoy applying systems thinking to problems? Do you get excited about running experiments and optimizing processes to get the best performance possible? Are you as comfortable crafting a marketing strategy as you are diving into the data?
If so, then this role may be perfect for you.   Qualifications:

• Marketing: You understand how to implement and improve a system for growth across the entire lifecycle. You can design experiments and campaigns grounded in marketing principles that leverage various channels and tactics. You have experience developing data-informed marketing strategies, crafting messaging for campaigns, writing marketing copy, and building highly-targeted campaigns with sophisticated email automation tools
• Statistical Testing: You understand the principles and mathematical concepts behind statistical testing and are comfortable with A/B/n and multivariate testing methodologies. Maybe you’ve worked with testing platforms and optimization tools, but you don’t require either to design and analyze experiments. You’re familiar with the processes and tools necessary to perform testing at scale in an organization
• Data and Analytics: You have experience analyzing the performance of funnels, campaigns, marketing tactics, and experiments. That includes working with web analytics, conversion optimization tools, and large data sets, preferably within relational databases. Furthermore, you are able to develop hypotheses from this analysis to inform future strategies and test ideas. Bonus points for experience with Google Analytics, SQL, Looker (or a similar BI platform), etc.
• Technical Ability: You understand how to customize WordPress and WooCommerce, have front-end web development experience (HTML, CSS, and PHP), and know how to use GitHub. Have demonstrated the ability to learn new tools and develop capabilities through just-in-time learning
• Project Management: You are able to prioritize and manage multiple projects concurrently, clearly communicating goals and progress along the way. You take a hands-on approach to getting things done and hold yourself and others accountable
• Not Required: Experience running Paid Media campaigns or SEM

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Digital Marketing Manager (WordPress.org).   Company is looking for someone to join team as a Digital Marketing Manager focused on the WordPress open source software project.
An understanding of the dynamics of open source software development and the WordPress ecosystem is preferred. 
The successful candidate will play a pivotal role in driving the digital strategy to enable brand awareness and user and contributor growth. You will lead the execution of all digital, multichannel plans, including optimization of website performance and user and contributor engagement, acquisition, and retention initiatives. You will use metrics to recommend, test, and implement a range of improvements crafted to attract and convert users and contributors. Company is seeking an individual who has a proven record of developing data-based insights and providing recommendations to increase conversion rates across digital platforms, while simultaneously improving the user and contributor experience.   What you’ll do:

• Implement digital marketing strategies and tactics spanning brand, product, and content marketing
• Collaborate with content creators, designers, and other partners to successfully complete campaigns
• Make recommendations regarding how to most effectively empower users within digital channels, e.g. cadence, frequency, etc.
• Implement the targeting and customer segmentation for digital campaigns
• Develop and performs test plans across all digital channels
• Establish and maintains scalable processes that ensure consistent methodology for email, social channels, paid media, and internal reporting
• Lead campaign performance and analysis; communicate and implement timely optimizations for results
• Support localization and activation process of key campaigns for international geographies
• Collaborate on creative campaign ideas and concepts
• Ability to think strategically and creatively tackle challenges
• Actively partner with cross-functional teams including brand marketing, program marketing, communications, and developer relations to expand the reach and impact of digital activity
• Partner with content marketing to lead search engine optimization for the WordPress.org site and drive knowledge of the best SEO practices across the marketing organization
• Be the subject matter authority for WordPress.org Google Analytics and support reporting requests
• Work on special projects as needed such as brand-level campaigns, new content strategies, and optimization projects, that demonstrate knowledge of company`s system, technology, and digital practices
• Understand and be an authority on user personas and journeys relative to digital and collaborate to ensure relevant content is presented on the site and coordinated into user/contributor journeys

  Company’d love to talk with you if you have:

• BA/BS degree in marketing/communications/advertising or related field (preferred)
• Proven experience in digital marketing, i.e. 5+ years
• Experience working in the technology industry is preferred
• Shown experience growing a social media following/presence
• Experience using email and social media marketing to drive brand awareness, engagement, generate traffic, and convert visitors into users/contributors
• Excellent collaborator, communicator, and creative problem solver, who improves data-driven insights to advise all decisions
• Project management and organization of timelines, accountability and attention to detail are needed

Вакансия на удаленке   В американскую корпорацию Automattic (WordPress, Tumblr) требуется Corporate Development Manager (WordPress VIP).   As Manager of Corporate Development you will play a leading role in building WordPress VIP, that will include:

• Work closely with internal product and business teams to develop strategy, and help identify opportunities to grow company and make WooCommerce, and Automattic, more successful
• Conduct research and analysis to identify, assess, and prioritize new investment, acquisition, and business opportunities
• Model and evaluate potential acquisition and investment opportunities
• Negotiate terms and work with legal, finance, and operations teams to structure acquisition and investment opportunities, which are often complex, or cross border transactions
• Lead the execution of deals in a smooth, efficient manner, and play a key role in the seamless integration of the teams we acquire, to set them up for long term success

  The ideal candidate:

• Has 2-4+ years of experience with a strong foundation developed in investment banking, private equity, venture capital, corporate development, management consulting, or a similar analytical and financial environment
• Experience with PaaS or SaaS businesses would be well regarded, experience in enterprise software is essential
• Preference for candidates that can demonstrate end-to-end experience translating strategy into sourcing of acquisition targets, M&A / investment execution, and subsequent integration. Experience across at least one part of this lifecycle is a must
• Has strong analytical skills and the ability to model complex business opportunities and assess trade-offs
• Is detail-oriented and meticulous, and able to build on that foundation to provide high-level insights and strategic advice
• Is proficient in data visualization and in communicating quantitative insights
• Is highly self-­motivated, and able to work with significant autonomy
• A passion for open source technology and enterprise software
• An understanding of CMS, SaaS, and hosting environments is preferred
• If you have experience with WordPress, software development, coding, open source, or other relevant areas, don’t forget to mention it
• Like all positions at Automattic, you’ll work remotely, and you can be based wherever you live. A willingness to time shift as needed and travel ~6 weeks a year is important (once we’re able to travel again)
• Company has a distributed team, so good communication skills are a must