Intel is looking for a Social Media Marketing Manager.
This is an IC (individual contributor) position. Challenges you will tackle:
- Creating a local Social Media strategy by working in a close collaboration with the local, EMEA and HQ teams, including global media agencies.
- Managing all social media channels and communities including VK, Facebook, Instagram, Y.Dzen, Twitter and other relevant platforms.
- Manage content calendar for social media programs, ensuring that all posts are ‘on brand’ and focused on increasing reach and engagement.
- Moving key Intel brands within consumer, gaming and B2B segments (Intel® Core™, Intel® Xeon®, Intel vPro®, Intel® SGX, Intel Cloud solutions, Intel® one API and etc.)
- Leverage business insights, consumer insights, platform analytics and internal/external benchmarks to set and manage social KPIs.
- Appling best brand safety practices and align plans in accordance with corporate guidelines and legal requirements.
- Establish the working process with the local media agency that support SM management in your geo.
- Coordinating with marketing and sales teams portfolio on marketing calendars and marketing requirements.
- Partner with relevant team members and partners on major product launches, events using traditional and non-traditional media.
- Build and maintain influencer and relevant potential partner information, databases and distribution lists.
- Measure, analyze and report performance of all social activities.
- Monitoring & conducting competitive audits.
Qualifications
- IT and PC market understanding is important.
- Self-starter. Strong team work with great collaboration skills.
- Time & Project management skills with the ability to juggle multiple projects and ability to work across teams.
- Quick and innovative thinking. Excellent communication & influencing skills.
- Management of agencies.
- Analytical skills.
- Corporate communications experience
- Copywriting and copy editing skills are preferred.
- Advanced English language skills (B2 and higher).
- 3+ years of relevant experience in a corporate Social Media Management.
- A passion for social media with a thorough understanding of new technologies, trends and ways to cut through a cluttered environment.
- Experience with influencer marketing with a proven ability to manage bloggers and online influencers.
- Bachelor's degree in a technical or marketing education.