Senior Product Manager OTC в фармкомпанию TEVA

20 октября 2021
Москва
международная компания

В фармкомпанию TEVA требуется Senior Product Manager OTC.

 

Responsibilities:

  • Creates marketing strategy and manage its implementation through all related activities to deliver business results such as market share growth and ongoing NS and OP targets.
  • Leads brand forecasting process in line with corporate schedule, work with Demand Planners to ensure proper long term forecast with appropriate forecast accuracy.
  • Drives consumer understanding and insights to strengthen brand communication.
  • Proactive development of marketing, communication and promotional mixes to meet the brand objectives and customer needs.
  • ATL & BTL materials development from the scratch
  • Preparation and execution of new product launch, tracking against KPIs.
  • Develops and implements plan to build relationship with key customers (HCP and pharmacists)
  • Manages the process of package development / changing
  • Cross-communication and collaboration with different departments, incl. trade-marketing, sales force, KAM, etc.

 

Requirements:

  • University degree
  • 3+ years of successful OTC marketing experience within leading pharmaceutical companies
  • Result driven strategic thinker with perfect collaborative and influencing skills
  • Experience of local communication development
  • Experience of communication with HCPs (doctors and pharmacists)
  • Launch excellence track of success
  • Open minded, analytical thinking
  • Good time management and capability to handle set of complex projects at the same time
  • English – upper-intermediate level (written and oral).

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