В крупную фармкомпанию Teva Pharmaceuticals открыта вакансия Senior Product Manager (OTC Brands).
Responsibilities:
- Development & implementation of marketing strategy;
- Brand P&L management, brand budget management;
- Price analysis and pricing strategy development;
- Market analytics activities & products/competitors performance analysis;
- Planning and execution of customer oriented activities (media campaigns, promo activations in PhChs & E-com, sales force activities, etc.), campaigns performance analysis;
- Preparation of materials for customer oriented campaigns (detailing materials, TV-copies, digital campaign materials, E-com materials, etc);
- Participation in Ad-hoc marketing researches execution (BHT, Ipsos ASI:Connect, U&A, price elasticity research, etc.);
- Sales forecasting (monthly, annual & long-term planning);
- Weekly tracking of supply plans and evaluation of OOS risks;
- Long-term development plan for the category portfolio, business cases preparation;
- Preparation of product launches: product positioning, market segmentation, product naming development, package design, etc.; launches implementation.
Requirements:
- Higher education;
- Additional education in marketing and/or management would be an advantage;
- At least 3 years’ experience as product manager or at least 1 year experience as senior brand manager in pharmaceutical (OTC part of business) or FMCG companies (other businesses could also be considered);
- English level: upper intermediate or higher.