Внимание! Вакансии нет на российских job ресурсах.
Spotify now seek an outstanding candidate to join the EMEA Subscriptions team, leading our growth efforts in Russia + CIS. While the initial focus will be on Russia, there will also be some pan-CIS assignments. The role is based in Moscow and reports to the Berlin-based regional lead.
What you’ll do
Your mission will be to develop the strategy and action plan for driving paid user growth in Russia + CIS.
You are responsible for understanding customer, industry, and competitor trends/behaviors in the region (macro, external, internal). Based on that, you will identify subscriber growth opportunities.
You will execute marketing campaigns on owned and paid media channels to drive subscriber growth across the Spotify Premium portfolio. You own this process from brainstorming to planning, briefing, asset creation, asset trafficking throughout owned channels (email, in-app notifications, etc.), campaign analysis, and overall project management.
Additionally, you will optimize subscriber growth along the whole conversion funnel – from marketing to payment, onboarding, migration and retention. You work with global internal teams and selected external partners to drive those initiatives.
You will work closely with other Moscow teams, esp. consumer marketing, label relations, and business development. That’s how you ensure maximum growth across all the business levers that we have at our disposal.
While Russia will be your focus market, you will also work on CIS and EMEA-wide projects depending on the overall project calendar and scope.
Who you are
You have 5+ years of working experience with at least three years of relevant industry experience in an online consumer business (streaming services, e-commerce, online media or a tech start-up).
You have worked on online marketing campaigns and CRM before.You are comfortable with rolling up your sleeves and executing things yourself – no matter if it’s programming an email, pulling some queries or quickly adjusting an image in Photoshop. We’re looking for self-starters who want to get things done and don’t wait for others to do the job.
You are very comfortable using various tools to analyze, test, and execute online marketing activities (e.g. Google Analytics, email management/CRM, SQL).
Additionally, you possess the core technical skills needed to get the job done or are otherwise a quick learner (e.g. basic HTML editing, copywriting, maybe even some Photoshop/Illustrator design skills).
You speak English and Russian fluently, and if we’re lucky, you also have some proficiency in other relevant languages.
Good knowledge and insights into the Russian (online) consumer market and media landscape are a must.
You are comfortable working remotely from other team members, but even so, manage to stay in sync and influence internal stakeholders by being an excellent communicator.
You have a proven track record of leading and executing projects independently and getting things done in a cross-functional organization. You will not always have direct control of all the resources, but you still get the job done.
You are also self-motivated, opportunistic, and scrappy. You can capture and execute opportunities as they arise, even under very tight deadlines.
You hold a Bachelor’s Degree or a similar degree from a top-ranked school.
