Международная horeca-компания в поисках Руководителя отдела трейд-маркетинга в свою команду.
Задачи на данной позиции:
Develop trade marketing strategies aligned with the brand strategy
Act as the key liaison between product development and consumers
Build community of loyal consumers and maintain relationships for future purchases
Cultivate programs that ensure best products placement in-store and sell-out growth
Дополнительные требования:
Proven experience in Food Retail or HoReCa industry
Proven experience in planning, running and evaluating promo-campaigns, X-promo with other brands and staff motivation schemes
Experience in managing customer experience via app based loyalty programs
Knowledge of methodologies and technics to analyze large amounts of data
Ability to think critically and creatively
Strong leadership skills to manage agencies and vendors
Strong inter-personal communication skills including with international stakeholders
Fluent English is an advantage
Личные качества соискателя:
Flexibility and ability to search for compromises
Openness to external ideas and non-standard proposals
Analytical mindset
Ability to work under pressure and with multiple tasks.
