В игровую компанию Tencent Games требуется Publishing Leader - AoV (Arena of Valor) Russia.
Responsibilities:
- Ongoing translation of commercial goals into a specific publishing plan for Russia, building the roadmap & programmes for driving AoV franchise growth, establishing clear KPIs and mobilising a team around a clear vision
- Oversee the design and delivery of high impact consumer campaigns, tailored to the needs of each market
- Lead the AoV relationships with major mobile platform operators in the region
- Ensure that player insights are effectively translated into actionable insights for the central studio and regional marketing team to continue driving growth
- Lead the investment phasing and prioritisation of marketing budgets across the region
- Lead the re-forecasting of the Russia AoV business, identifying under / over performance and developing appropriate growth strategies
- Establish local language social media channels and shape the content strategy to build and sustain an active community of players & fans
- Establish brand partnership programmes to extend the reach and relevance of the brand
- Sharing knowledge and best practice with other regional teams around the world to align the prioritisation of cultural adaptations to the game
Essential Skills & Experience:
- Bachelor's degree or above
- At least 8 years working experience in video game publishing, of which a significant time has been spent within the mobile games sector,and no less than 3 years management experience
- Experience across multiple aspects of the go-to-market process for mobile games publishing
- Demonstrable experience and in-depth understanding of the MOBA genre within mobile gaming
- A strategic thinker with the ability to conceptualise broadly across various solutions, whilst also enjoying operating in a hands-on capacity
- Passionate, committed, self-starter with high levels of initiative, energy, ownership and urgency
- Strong influencing skills and the ability to effectively engage with a wide variety of stakeholders
- Proactive and approachable personality with experience leading high-performing teams in a dynamic environment
- Track record of success in launching multiple titles within Turkey market
- Demonstrable track record of operating with vision, flexibility and tenacity
- Able to work under pressure and find solutions to multiple and varying needs
- A passion for gaming