В международную фармкомпанию AstraZeneca требуется Product Manager.
Job Duties:
The position of Product Manager has been created with the following objectives:
- To manage all marketing activities of assigned product to support company objectives
- To conduct analyses of the market segment, including identification of key growth drivers, opportunities and risks
- To incorporate results of analysis into product strategy
According to the given tasks performs the following duties:
- Leads development of brand strategy and marketing plans for assigned brand
- Participates in and evaluates market research and analyzes promotions, public relations, and advertising associated with assigned brands/products
- Works closely with direct-to-consumer and managed markets teams to ensure successful positioning
- Works closely with sales leaders to identify opportunities/issues
- Participates in development of training for field/customer service personnel on brand information
- Reviews marketing programs and implements program changes
- Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats
- Liaises with internal departments and external agencies to ensure full communication and success of marketing plans
- Contributes to creativity of product packaging, presentation and promotional activities
Qualifications:
- Bachelor’s Degree
- 3-5 years of pharmaceutical experience
- Marketing and/or promotions experience
- Experience developing a strategy and executing on that strategy
- Experience managing complex projects
- Understanding of the development and commercialization of pharmaceutical products in Russia
- Understanding of the Russian Healthcare environment
Other skills:
- Understanding of medical terminology and names of pharmaceuticals
- English upper intermediate
- Leadership skills
- Computer skills (Word, Excel, Power Point, electronic databases)
- Teamwork skills
- Presentation skills
- Negotiation skills