Responsibilities:
- Viber PR strategy development and execution in Russia and Belarus.
- Create strategic PR plans in collaboration with marketing and business development teams and agencies to cover all aspects of media mix.
- Manage PR agencies which are responsible for Russia and Belarus markets. Set clear goals and control execution.
- Manage a team of in-house professionals who are responsible for PR (regional) and SMM. Set clear expectations and goals for team members, while mentoring and developing them.
- Oversee PR and SMM campaigns with focus on Viber brand promotion and customer engagement.
- Plan and implement initiatives that will ensure high and accurate media exposure (e.g. press conferences, interviews, events, etc.).
- Promotion of Executive staff via local events and territory visits.
- Provide analysis and reporting of PR coverage to all members of Viber team in Russian office and Executive staff.
Requirements:
- 5+ years working experience as a head of PR in digital/telecom/banking/eCommerce.
- SMM working experience is a plus.
- Strong relationship with key federal and regional media (Russian is a must, Belarus is a plus).
- Working experience in international company.
- Strong understanding of digital landscape.
- Passion for mobile tech and digital entertainment.
- Must be able to speak and write fluently in English and Russian.
- People Manager experience.
- Creative and analytical thinking.
- Self- starter: highly motivated individual able to keep up in this fast-paced environment.
- Team player willing to pitch in and roll up sleeves to get job done.