Оплата в долларах США — от 1100 до 1500 $
Вакансия на удаленке.
Стриминговый сервис Moodby приглашает в команду Marketing Writer-а.
Moodby is a music streaming service for businesses that offers handcrafted playlists from local curators. In addition to Moodby Play, the company also has two other services under the banner, Moodby and Moodby DJ, which provide a mobile jukebox and a playlist curation platform for DJs, respectively.
At the moment, the team is looking for a Creative Marketing Copywriter to join Moodby, help the company to grow the product and make the company a unicorn one. Moodby needs a skilled middle+ or senior marketing writer who will be responsible for the marketing communication. The successful candidate will have a strong background in marketing & advertising copywriting, able to create compelling pieces of copy for the communication channels.
The team will be happy to see a portfolio or examples of pieces of copy you have made.
What tasks will need to be performed:
- Develop and execute comprehensive content plans for various channels including emails and social media, with a particular focus on LinkedIn due to its importance
- Write engaging copy for diverse channels and marketing mechanics: emails, blog articles, SMS, push notifications, and social media posts as well as landing pages, quizzes, tests mechanics and other interractive & engaging communication
- Craft a distinctive tone of voice that resonates with the target audience and reflects the brand identity
- Conduct thorough research to identify relevant industry trends, customer insights, and competitive advantages, using data and facts to support unique selling propositions
- Incorporate key benefits, features, and RTBs into copywriting, highlighting product advantages and addressing B2B customer pain points effectively
- Work closely with designers, product managers and other stakeholders to ensure seamless integration of copy with visual elements and overall marketing campaigns
Expectations from you:
- Native or bilingual proficiency in English, with exceptional written communication skills
- Demonstrated understanding of both B2C and B2B audiences, recognizing the distinct demands and preferences of each
- Proven experience in audience segmentation, with the ability to effectively segment and target diverse audience groups based on demographics, psychographics, and behaviors
- Strong balance between speed and quality in copywriting, capable of meeting deadlines without compromising on creativity
- Ability to evoke emotions and connect with the audience through compelling storytelling and persuasive language, driving desired actions and responses
- Experience in crafting authentic, human-centered content that resonates with the target audience, avoiding generic language
- Proven ability to work independently as well as collaboratively in a fast-paced, dynamic environment, adapting quickly to changing priorities and requirements
A plus will be:
- Experience in writing for the B2B audience
- Reels and stories creation
- Knowledge of digital video editing tools
What the company offers:
- Opportunity to get the unique experience of building a unicorn company from scratch
- Freedom in decision-making and the ability to significantly influence the overall result by them
- Space and resource for creating an outstanding case in the global market, in which you will play a key role
- An atmosphere in which everyone is charged to make a cool result
- A competitive salary paid in $