Marketing Manager в BlaBlaCar

18 августа 2021

BlaBlaCar is looking for a Marketing Manager to join its regional marketing team.


What you will directly contribute to:

Developing and driving integrated marketing campaigns primarily in online channels (Online video, online special projects), including both creative development and media planning
Developing and executing partner marketing activities. Co-promo with bus carriers/stations and partners from other industries
Finding and managing online channels for acquisition of new passengers and drivers, working with affiliate marketing partners
Driving local CRM activities


What you will need to be successful (importance in descending order):

3+ years of work experience in online marketing
Conducted online campaigns which changed the brand perception
Strong project management skills — proven ability to drive projects in a matrix organization. Ability to impact without authority
Strong data and analytical skills
Skilled in online and performance marketing. Knowledge of key ad platforms, familiar with online marketing metrics; experienced user of analytical instruments
Ability to work with creative teams, to develop high-quality creative briefs. Creative sensibility
Presentation skill — ability to simply present complex ideas
Fluent in English and Russian
Optional skills (nice to have)
Experience in online marketing for C2C marketplaces/classifieds is a plus
Developed and executed CRM initiatives, understanding key principles for CRM


A few practical details about the role:

Start: As soon as you are ready
Location: Moscow, hybrid
Compensation: Competitive package based on experience
Contract: Permanent contract.

Данная вакансия, к сожалению, уже не актуальна.

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