В группу фармкомпаний STADA требуется Head of trade marketing.
Responsibilities:
- Develop trade-marketing strategies of affiliate for pharmacy chains, independent pharmacies (CHC, Food Supplements)
- Trade marketing budget planning & justification in cooperation with BU
- Trade marketing campaign planning by products in cooperation with marketing managers
- Develop the trade promotion plan based on best market analysis and insights. Manage the execution of trade promotion programs
- Define KPIs for Trade marketing programs effectiveness tracking
- Utilize market intelligence from different resources to identify trends, competitor activities and new business opportunities
- Liaise with other functions in Marketing, Finance and Commercial to execute trade marketing sales strategy as well as implement trade marketing activities
- Negotiations with TOP customers in cooperation with Commercial
- Team management
Requirements:
- Operational excellence – ensure necessary resources to execute plans
- Ability to make the right decisions quickly and sense market trends
- Systemic thinking and analytical approach, strategic and helicopter view
- Intermediate English
- Team development – ability to manage and develop high performing team
- University degree
- 3+ years of experience in Trade Marketing/ Category Management
What company offers:
- Competetive salary + annual bonus system
- Voluntary health insurance for employee and U18 children
- Life insurance
- Mobile communication and meal allowance
- Hybrid work schedule
- Training and development programs