Игровая компания MY.GAMES (VK) ищет Head of PR & Community/PC & Consoles projects.
As part of the Global Marketing team, Head of PR & Community is responsible for the management of the PR, Social Media Marketing, and Community teams, and is the key stakeholder for the global communications strategy for PC & Consoles projects.
Your responsibilities will include:
- Creating strategies and driving execution for the PR, Community, and Social Media Marketing teams
- Day-to-day management of a high-performance, fast-moving team
- Driving community influencer development programs
- Leading and championing relationships with agencies, editorial publications, and other media outlets
- Leading and organizing events including media tours, media events, and trade shows
- Developing and approving press-focused materials including media alerts, press kits, interviews, and other essential routes of communication
- Relaying product insights from community organizers to help product teams to improve
- Developing global expansion plans that navigate language and cultural differences to ensure healthy communities worldwide
- Identifying and reporting on applicable media trends, tactics, and technologies while developing strategic recommendations that inform our communications initiatives
- Collaborating with our analytics and social teams on key KPIs to ensure community efforts are measurable and effective
Company is looking for the following in their ideal candidate:
- 7+ years of experience of working in games, related media, or entertainment marketing, PR, Social Media Marketing, or a community leadership role at a senior level
- Experience launching games across a variety of platforms (PC, mobile, console, etc.)
- Experience working across global markets
- Experience in community engagement and social channel management
- Experience implementing successful communications campaigns with passionate audiences
- Experience working with content creators, streamers, YouTubers, and/or influencers
- Medium to large-sized team leadership experience, including mentoring and career development
- Experience of working at a strategic level, authoring and executing plans to set objectives
- Excellent organizational and communication skills to all sizes of audience and levels of seniority
- Self-motivated and entrepreneurial in approach, ability to problem solve and idea-generate
- Experienced in budget and resource management
- Experience with data analytics
- Passion for social media and videogames