В девелоперскую компанию Murano Properties ищут Head of Marketing.
Job Description:
- Foresee the brand today and its position for the coming years
- Managing all marketing activities of the company
- Developing the corporate marketing strategy in line with company objectives
- Coordinating marketing campaigns with sales activities
- Overseeing the creation and delivery of press releases, ads and other marketing materials in line with marketing plans
- Designing print ads and publications in collaboration with the management
- Following and managing outsourcing marketing agents to ensure perform according to company strategy
- Planning and implementing promotional campaigns, print and online marketing campaigns
- Overall responsibility for brand management and corporate identity
- Ensuring brand messages are consistent
- Managing and improving lead generation & brand/project visibility campaigns, and measuring results
- Monitoring and reporting on the effectiveness of marketing communications
- Gathering and analyzing customer insight, current market conditions, competitor information
- Engaging the public on social media
- Working closely with all media for the effective messaging and positioning of the company
- Maintaining effective internal communications to ensure all relevant company functions are kept informed of marketing objectives
- Leading all areas of content generation and production across all media platforms
- Overseeing the company’s marketing budget
- Supporting and managing a marketing team
KPIs - Key Performance Indicators:
- Effective development of marketing / enhance brand positioning strategies and plans
- Competitive Intelligence and ability to provide creative recommendations
- Oversee market research and customer relationship management (CRM) function
- Public Relations and Agency/ Media Management
- Media engagement through various channels and lead conversion rates
- Cost effective advertising/brand building
- Adherence to company policies and procedures
- Technical skills (job knowledge, tools of the job competently, provide suggestions)
- Quality of work (accuracy and precision, follow up, judgment …)
- Interpersonal skills (attitude and behavior, work with colleagues & supervisors & clients, commitment to team success, constructive criticism …)
- Commination skills (oral over phone, face-to-face, written expression and reporting, tact and diplomacy …)
- Approach to work (creativity, open to new ideas, initiative, planning and organization, flexible, seek additional training and development, attendance and punctuality …)
- Quantity of work (priority setting, multi-tasking, amount of work completed, work completed on time)
- Managerial skills (Managerial ability, leadership skills, learning ability …)
Desired Candidate Profile:
- Marketing experience in Real Estate Industry is a plus