Semrush is a leading digital marketing toolkit for SEO, PPC, and content marketing professionals worldwide. Now they are looking for a Head of Marketing (BI Tool).
Key Responsibilities:
- Developing and executing marketing strategies, budgeting;
- Develop product marketing strategy and launch online marketing campaigns across all channels to accelerate new customer acquisition and increase retention rate;
- Create ways for monetization and profitability of the product;
- Measure and optimize the customer journey;
- Make data-driven decisions and hit company goals;
- Perform competitive research;
- Building on the unique selling propositions;
- Collaborate with other teams;
- Stay abreast of industry trends and best practices in the marketing industry by performing research and monitoring.
What we expect from you:
- At least 5 years of working experience in the digital marketing field;
- At least 2 years of managerial experience;
- Experience in IT and an understanding of the SAAS products economy would be a huge advantage;
- Experience in В2В educational programs building or in expert community development will be a plus;
- Excellent verbal and written English skills (C1/C2 is a must);
- Experience in developing and launching marketing campaigns;
- Skilled in different marketing tools (Google Analytics, Google Search Console, Tableau, etc.);
- Project management skills;
- High-level communication skills;
- A highly analytical approach to all types of marketing activities;
- Ability to work and thrive in a fast-paced, rapidly changing work environment;
- Superior written and verbal communication, interpersonal, and organizational skills, to handle cross-functionally with other teams and departments;
- Must be dynamic, driven, and familiar with the agile culture.
We offer:
- This offer stands for the remote work format. Digital nomadism, #wfh - call it the way you like, and work remotely.
- Flexible working day start that would suit a night owl and an early bird alike. You can start between 9:00 am and 12:00 pm.
- Private health insurance program. Life insurance.
- Agile approach to work (we’ll gladly teach you).
- Online English classes.
- Training/online courses and workshops/conferences/books to improve your hard- and soft skills.
- Financial compensation of sports and hobbies (gym/dancing/languages/horseback riding/painting/wakeboard… and many more. It’s really up to you!)
- Corporate psychologist consultations. Mental health is as important as physical well-being.
