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В международную it-компанию Semrush требуется Head of Marketing (App Center).
Semrush is a leading digital marketing toolkit for SEO, PPC, and content marketing professionals worldwide.
Key responsibilities:
Building a strong marketing team for the App Center project
Developing a strategy for work on engagement vendors and partners community
Developing the App Center brand positioning and messaging
Developing and executing marketing strategies, budgeting
Develop product marketing strategy and launch online marketing campaigns across all channels to accelerate new customer acquisition and increase retention rate
Create ways for monetization and profitability of the product
Measure and optimize the customer journey
Perform competitive research
Building on the unique selling propositions
Collaborate with other teams
Make data-driven decisions and hit company goals
Stay abreast of industry trends and best practices in the marketing industry by performing research and monitoring
What company expects from you:
At least 5 years of working experience in the digital marketing field
Solid experience in content marketing
At least 3 years of managerial experience
Experience in IT and understanding of the unit economy will be a huge advantage
Excellent verbal and written English skills (C1/C2 is a must)
Experience in developing and launching marketing campaigns
Skilled in different marketing tools (Google Analytics, Google Search Console, Tableau, etc)
Project Management skills
High-level communication skills
A highly analytical approach to all ranges of marketing activities
Ability to work and thrive in a fast-paced, rapidly changing work environment
Superior written and verbal communication, interpersonal, and organizational skills, to handle cross-functionally with other teams and departments
Must be dynamic, driven, and familiar with the agile culture
Company offers:
This offer stands for the remote work format
Flexible working day start that would suit a night owl and an early bird alike. You can start between 9:00 am and 12:00 pm
Private health insurance program. Life insurance
Agile approach to work (they’ll gladly teach you)
Online English classes
Training/online courses and workshops/conferences/books to improve your hard- and soft skills
Financial compensation of sports and hobbies (gym/dancing/languages/horseback riding/painting/wakeboard… and many more. It’s really up to you!)
Corporate psychologist consultations. Mental health is as important as physical well-being
Awesome parties, team buildings and corporate events in different formats–both online and offline, depending on the situation in the world