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Сервис Rasayel ищет Head of Growth.
Rasayel`s mission is to help small businesses communicate and build relationships with their customers no matter where they are. More and more, customers are reaching out to businesses through multiple channels – think WhatsApp, Facebook and Instagram messages; think SMS; think threaded comments on a Facebook post or Youtube video.
Businesses who can connect with their customers in these multiple locations are at an advantage. However, managing all of these communications channels is an extremely difficult task for customer support and customer success teams. That’s why they built Rasayel.io – an omni-channel inbox for customer messaging, designed for customer support and customer success teams in small companies.
About the role:
- As Head of Growth you will have a blank canvas to shape and develop growth marketing efforts
- Company has two priorities at present: acquire first 100 customers; start building a world-class growth engine, to propel to 1000 customers by the end of 2022, and beyond
- Firstly, company wants someone to come in and help them to figure out 1-2 acquisition channels, to help them get to 100 customers. Company anticipates that this first stage will not be especially elegant - scrappy email tests, paid tests, or other ideas from first principles. Anything that works and gets customer acquisition up and running is a win. Company is not especially concerned with CAC in the short term… within reason
- Secondly, company is looking for someone who can help them to build a world-class growth engine. Average ACV is currently < $2,500, so they anticipate that content / SEO will be extremely important
About you
Essentials:
- You’re a resourceful growth marketer with a bias for action
- You like to problem solve from first principles rather than relying solely on tried and tested playbooks
- You have helped to grow a B2B SaaS company in a marketing or growth role
- You have deep experience in Content / SEO and ideally some experience in some additional channels (eg. performance marketing / email marketing)