В IT-компанию SoftConstruct требуется Head of Digital Media Buying.
The company is looking for a driven, entrepreneurial and results-focused Head of Digital Media Buying to build a team of media buyers across offline and online channels by contributing your market-beating digital media skills to the team. You need to master metrics, thrive working in the fast-paced, dynamic environment of digital media with an insatiable appetite to expanding your career into full campaign management and activations beyond the media buying function.
You have to totally master the digital media buying space.
Key Responsibilities
- Manage company digital media plans
- Lead a team of media buyers, including the team's day-to-day operations, revenue goals, priorities and focuses
- Research, identify, and recommend new opportunities and strategies for reaching target audience
- Negotiate pricing and terms with publishers to get the best possible rates
- Monitor campaign performance and optimize delivery to meet or exceed KPIs
- Review post-campaign reports detailing results and insights
- Manage budgets and invoicing for multiple campaigns
- Stay up-to-date on the latest industry trends and changes, and share insights with clients and team members
Required Qualifications:
- Bachelor's or Master's degree in advertising, marketing, business or related fields
- At least 2 years of experiencing managing large-scale acquisition teams
- 3-5 year of experience with web analytic tools, such as Google Analytics
- Familiarity with ad-serving platforms, such as Google Ad Manager
- Excellent analytical skills and experience using data to inform media decisions
- Strong project management skills
- Excellent knowledge of English
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