Toloka is one of the world’s largest crowdsourcing platforms for collecting and labeling large amounts of data for machine learning projects, ultimately helping businesses solve a great number of tasks. Yandex is looking for a strong Leader to head up B2C marketing and help define and communicate Toloka’s key values and ambitions.
Responsibilities:
Focus on strategies for developing a global community of Tolokers;
Coordinate all streams of communication with Tolokers;
Develop and execute a strategy for attracting experts to solve high-level tasks in Toloka (by initiating PR-related special projects and influencing product development);
Formulate and execute the marketing strategy regarding Toloka’s role in the global society of the future as an instrument providing equal income opportunities for all people around the world.
You are a good fit if you have:
Solid experience leading high-level and multivector marketing projects;
Initiative and organizational skills to complete individual projects and manage subordinates;
Fluent english.
