Служба курьерской доставки Dostavista приглашает на работу Global VP of Marketing.
Mission
The mission of the VP of marketing is to build a versatile customer acquisition and lead generation team that skillfully combines performance marketing, brand marketing, content marketing, and product enhancements to create and optimize growth loops. As you join, you’ll take over a performance marketing team that has achieved top-of-the-market results globally in CPC, CPA, SEO, ASO, and SMM. Your job will be to build the remaining parts and to achieve hyper-growth through the culture of constant learning and experimentation. In your arsenal, you’ll have a cross-cultural and cross-functional team across 10 countries, a booming same-day delivery market, and the opportunity to work with the world’s best advisors. You’ll be reporting directly to one of the partners and will be in constant communication with the entire leadership team.
Expected outcomes
Accelerating growth of deliveries within acceptable LTV/CAC range. We already grow triple digits.
Ownership of entire marketing budget inside a global financial model
Transparent and consistent organizational structure and team processes across all of our global offices
Clear, diligent, and measurable quarterly and annual goal setting and tracking process (we use OKRs)
Implementation of state of the art tools, such as the use of predictive analytics in paid acquisition
Description of acquisition in terms of detailed growth loops
Publications or presentation of successful cases in marketing
Requirements
Front row experience of a leading a company through hypergrowth
Hands-on background in digital marketing or marketing analytics
5+ years of experience in the management of an international distributed marketing team of at least 20 people with a $20m+ annual budget
Experience with brand/communication marketing
Experience in product-led growth
Understanding of the sales process and lead generation
Emotional intelligence, growth mindset, strong ability to listen and hear
Active unsolicited habit of self-development
Multiplier approach to management
Experience with OKRs.
