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В платформу маркетинговой аналитики SegmentStream ищут Global Marketing Manager (B2B/SaaS).
SegmentStream - платформа нового поколения для аналитики и оптимизации маркетинга в post-cookie мире.
Требования:
- Relevant marketing experience in a sales-driven B2B SaaS company, ideally in demand generation, content marketing, or product marketing
- Hands-on content creation experience: you're proud of articles you wrote, landing pages you designed, or presentations you created
- Strong project management and organizational skills: you are not afraid of initiating and managing complex projects such as events or webinars
- Hands-on experience launching and optimising digital marketing campaigns for B2B businesses on Google, LinkedIn, social media, or other channels
- A desire to join a core team of the early-stage technology startup where it is always required to roll up the sleeves and get stuff done, including things that you haven’t done before
- Passion for working in small, high-performing teams where it is important to move forward really-really fast yet without compromising on work quality. You do not tolerate “average” work, and do not like to work with people who don’t strive for excellence
- Genuine interest or experience in marketing measurement, attribution, or performance marketing space
- Fluent English (C1/C2)
Задачи:
- Write content hands-on (blog articles, feature announcements, social media posts with company news, email newsletters, etc.)
- Produce expert-level thought leadership content by interviewing team members or industry experts
- Partner with customer success team to create case studies, host client webinars, generate reviews on G2 & Capterra
- Manage ongoing webinars (full-cycle) as well as facilitate the hosting of own offline events
- Launch ad campaigns on social media, LinkedIn, and other ad platforms to generate MQLs & SQLs
- Find and manage external freelancer/contractors to get required work done
- Update our website (uploading new content via CMS) as well as design & publishing new landing pages, and generate new ideas to drive more leads
- Partner with the sales, customer success, and product teams to enable them with required content & resources
- Own partner marketing activities including cross-promo webinars, events, guest posts, etc.
- Find & establish contact with industry influencers and media resources (i.e. AdExchanger, eConsultancy, CXL, etc.) to build awareness & generate traffic to website
Условия:
- Unique and high-quality SaaS product that solves a massive problem for a huge market
- A vast portfolio of enterprise customers around the globe including the UK, US, Canada, Australia, and lots of European countries
- VC-backed by top investors & angels, including TechStars, founders of Pipedrive, Dynamic Yield, and other great SaaS entrepreneurs
- Fast-growing, fully distributed, and international team of smart people who not only love what they do but are also really good at it
- A great company culture that is embracing functional ownership, entrepreneurial mindset, and personal growth
- Full responsibility from day one and being part of results-driven working environment
- A lot of opportunities for future career growth within the company