Вакансия на удаленке.
SEMrush is searching for a Content Lead.
Requirements:
3+ years of experience creating and executing a content marketing strategy that drives business results.
Experience managing content across multiple marketing channels.
Great analytical skills and an ability to make data-driven decisions.
Experience with SEO and proven success growing organic traffic.
Editorial mindset with an ability to understand audience needs and preferences.
Excellent communication skills, both written and verbal.
Native speaker or Proficiency level of English.
Quick learner with excellent problem-solving skills.
Experience in a B2B SaaS company is a plus.
Tasks:
Elaborate and execute a content marketing strategy.
Develop content marketing channels, including PR activities to attract new audiences and increase conversion.
Audit existing content and analyze competitors tactics to identify areas for improvement.
Manage content creation for developing the marketing funnel and supporting team’s projects.
Ensure that all content materials are consistent in terms of messaging and tone of voice.
Update and optimize content for search to drive organic traffic.
Collaborate with writers, designers, editors, analytics, product owners and other marketing teams across the company.
Monitor key metrics and analyze content performance.
Keep the team up to date with the latest trends in content marketing.
Conditions:
Career in rapidly growing IT.
Official employment according to the Labor Code of the Russian Federation.
Flexible working day start (between 9:00 and 12:00 am) with 5 working days (Monday-Friday).
Comfortable and cozy office near Moskovskiye Vorota subway station (if you are in Saint-Petersburg, Russia).
Friendly employees.
Corporate education (training, seminars, conferences).
Fitness compensation.
Medical insurance.

