SaaS platform Moeco is looking for a Chief of Marketing.
Overview:
Company is looking for a CMO to set up and lead the Company's Marketing process.
The ideal candidate is experienced in marketing and PR in a tech startup. Company expects you to be a reliable professional, eager to learn, adapt and persevere to achieve results. Your goal is to build strong brand awareness, establish trust, and provide potential customers/ partners with regular updates through social channels. Lead generation/ case studies for B2B clients and work with Sales team to align the effort and succeed together as a team.
Role requirements:
- Min 3-4 years of marketing management and related experience
- Fluent written and verbal English
- Experience in IT/ Tech
- Experience in logistics would be a plus
- Proven ability to create publications, articles, and press releases
- Proven ability to lead projects according to outlined scope, budget, and timeline
- Knowledge of marketing and negotiating principles
- Knowledge of Hubspot
- Excellent communication skills
Role responsibilities:
- Building Company’s Marketing strategy
- Company’s social media coordination
- Lead generation for Company’s sales team
- Website updates
- YouTube channel updates
- Marketing materials and case studies creation
- Marketing effort with other departments coordination
- Press releases with side events, clients, industry leaders, etc.
- Performing regular email outreach to keep potential clients, partners, and investors updated
- Building relationships with media contacts
- Company’s events participation, speaking opportunities, and awards coordination
- Tracking metrics and persevering to achieve results