Ведущий турецкий маркетплейс электроники EasyCep ищет Chief Marketing Officer.
About the company and the role:
- Founded in 2018, Easycep is an exciting and fast-paced early stage start-up looking to disrupt the refurbished & 2nd hand electronics market in Turkey
- EasyCep is Turkey's leading consumer electronics reCommerce marketplace, providing easiest, secure and fastest way for consumers to buy certified pre-owned devices or sell their used electronics
- EasyCep reduces the risk and effort of buying and selling pre-owned electronics online with benefits such as competitive offers, doorstep pickup, permanent data erasing and detailed phone checking
- Having recently completed our Seri A Investment round, company is looking to recruit a Marketing Director to headquarters in Istanbul. Successful candidate will report directly to the Leadership Team and Board of Directors
- As the Marketing Director, you will be leading entire marketing organization at Easycep. You will be interacting with the Leadership Team, the board as well as investors. You will get a chance to experience challenging tasks, commit to hard work, and feel comfortable working in a fast-changing environment with passionate people
Responsibilities:
- Define marketing strategies to support the company's overall strategies and objectives
- Prepare the marketing budget and resources allocation
- Lead the customer vision, strategy and plan with the goal of both attracting new customers and increasing purchasing frequency with existing customers in partnership with the local and global business partners
- Engage with key internal stakeholders to develop integrated, cross-category plans that leverage all aspects of Easycep’s product and all communication channels to bring Easycep’s propositions to life for customers
- Implement innovative product and business mechanics to grow the business and improve the ROI
- Lead the customer experience vision at Easycep. Support the creation of product solutions and new capabilities required to deliver on the customer experience vision
- Identify potential customer and business opportunities and provide inputs to the regional marketing and business leaders and ultimately develop mitigation or enhancement strategies to strengthen Easycep’s position
Qualifications:
- 15+ years of professional experience in marketing, e-commerce, FMCG, Telco or within a demanding corporate environment
- Strong analytical background and attention to detail with ability to use data to measure performance and determine improvements
- Proven marketing, digital marketing and communication skills
- Proven project management skills
- Clear evidence of managing and motivating a team, both direct and indirect reports. Ability to work with cross-functional teams
- Strong and persuasive verbal and written communication skills in English
- Strong organizational, managerial, and communication skills, with proven ability to handle multiple projects and deliver results
- University degree in Business, Engineering or any other related field of study
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