Chief Marketing Officer в управляющую e-com брендами компанию Accel Club

14 октября 2021
Амстердам

В управляющую e-com брендами компанию Accel Club требуется Chief Marketing Officer.

 

We’re looking for an experienced marketing leader to develop the growth strategy for a portfolio of FMCG brands and drive the marketing agenda across US, Europe, and Asia.

The right candidate should have a relevant marketing background in B2C with focus on brand management, creative production, social media management, and performance marketing.

We also expect you to have strong leadership skills, and good knowledge of the US market and audience.

 

Responsibilities

Taking ownership of the marketing strategy of FMCG brands portfolio with primary focus on e-commerce promotion and digital channels
Build the team of marketing professionals to cover US and EU markets
Monitor marketing trends and news to be in constant communication with customers
Leverage data analytics to optimize the customer journey and nurture leads from awareness to conversion
Engage with social media to support communications objectives
Launch internal creative production studio to produce the content for our customers
Champion lead management practices, systems, and guidelines to generate growth
Manage marketing agencies to ensure strong relationships, quality goods and services, and value for money
Manage regional marketing budget spend effectively
Maintain knowledge of the brand positioning, policies, and guidelines to ensure compliance throughout all materials (both internal and external)

 

Requirements

BA or MS in marketing or related field
5+ years of relevant experience in the US market in strategic planning and/or account management with a focus on world-class execution
Knowledge of the EU/UK market is a huge advantage
People management experience with focus on international leadership
Strong expertise in e-commerce and digital marketing
Creative, collaborative thinker and natural storyteller with a passion for communicating and making complex topics simple
Ability to influence stakeholders and champion the use of content
Experienced in managing projects with many moving parts
Fluent English.

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