Вакансия на удаленке
В приложение Voicely ищут Chief Marketing Officer.
Voicely - fast-growing Social Audio App.
Company is looking for a highly qualified Marketing Director who will take product to the next level on an international scale.
Requirements:
- 5 years of digital marketing experience
- Strong understanding of digital marketing, hands-on experience in mobile marketing
- Proven record of successfully launching and adapting a mobile application on an international scale
- Strong expertise in analytics (AppMetrica, AppsFlyer, Apple Search Ads, MyTracker)
- Excellent understanding of marketing acronyms & abbreviations (CTR, CR, CPC, PPC, ARPU, LTV, ROMI Return on Marketing Investment, CRR, Acquisition rate, Churn rate)
- Creativity, flexibility
- Content creation and management skills
- Ability to prioritize and meet dead-lines, results-oriented
- Strong understanding of both the creative and analytical side of traditional marketing channels
- Deep understanding of changing market dynamics
- Above average competency in the use of technology
- English C1 level
Responsibilities:
- Lead and finalize the marketing team
- Plan, get approved, implement and manage marketing strategy and brand positioning
- Test and deliver proactive (and creative) ideas and analysis of strategic goals and new marketing opportunities
- Formulating and testing of product hypotheses
- Regular audit of user’s attraction channels, analysis of marketing campaigns
- Monitoring competitors' online activities, finding points of difference
- Undertake market research studies and analyze the results in order to better understand the market and customer tastes. Use research to identify likely customers for a product. Making a target audience portrait (who is the consumer, interests, characteristics, patterns of behavior)
- Budget management - plan marketing costs for the week / month / year; understanding what investments bring results
- Track and control metrics from the marketing level to the business level (LTV, ROI, engagement, traffic volume, funnel, etc.)
Company offers:
- Ability to work remotely (but in the office possible too)
- Young, professional team
- Work directly with the founders
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