Медиа-конгломерат ViacomCBS (Nickelodeon, Nick Jr., MTV, Paramount Comedy) ищет Business Development and Ad Sales Director.
Job summary:
The role of Business Development and Ad Sales Director is dedicated to business development opportunities in the markets of Russia, CIS, Ukraine, Baltics and Georgia.
The key goal of this role is to further develop and strengthen the revenue stream & Lines of Business opportunities based on Ad Sales, Special Projects and various location-based partnerships, including but not limited to events, branded resorts/hospitality, theme parks, attractions, cruises, exhibitions, live stage tours and other location-based experiences. The role would also include general business development for off-line monetization of adjacent Lines of business.
In addition, wider global collaborations and partnerships may be brought for execution under this role for the territories in scope.
The person in this role manages one position of Head of Special Projects & Ad Sales and a small team of Project manager and Project Support Coordinator.
Key responsibilities:
Ad and special projects sales:
- Be responsible for all Ad-related business for all ViacomCBS channels brand portfolio on the territories of RCIS, Ukraine, Georgia and Baltics
- Grow Ad-related clients portfolio to deliver commercial targets working across all VCNI brands
- Be responsible for Digital Ad & Special Projects Sales development and Online Ad revenue growth
- Create innovative Special Projects packages and sales tools across all VCNI brands to ensure integration across multi-platforms and maximising revenue stream
- Growth of revenue of Product Placement, Content Placement, Events and Multi-platform Projects across VCNI channels portfolio
- Manage relationship with clients and media agencies to ensure revenue is maximised whilst brand is protected
- Overall responsibility for ensuring Special Projects deals are delivered at an operational level, with the help of project execution team
- Monitoring of all Ad-related campaigns to ensure both client and Viacom targets are met
- Maintain Ad market analysis and strategic forecasting for Viacom Ad business
Location based entertainment and events sales:
- Be relentless in the pursuit of potential leads in designated territories. Collaborating with other regional LBE leads where there is opportunity to develop leads across a number of our markets
- Develop new partnerships for events, maximizing our brands potential, at the same time establishing revenue stream and monetization of company’s IP
- Identify new business opportunities and licensing partnerships across traditional and emerging business lines (branded resorts, theme parks, attractions, cruises, exhibitions, live stage tours and other location-based experiences)
Business development:
- New opportunities development in cooperation with state/governmental agencies, as part of the specialized events combining ViacomCBS IP and territories/locations promotion
- Focus on combining ViacomCBS IP with 3rd party operations to minimise impact on VIMN but maximise revenue opportunity
- Recognize and prioritize leads that will lead to large revenue opportunities rather than small incremental gains
- Leverage resources from peers and teams rather than managing direct teams i.e. creative, marketing, research, distribution & CP Licensing
- Collaborate with internal stakeholders to smoothly manage the evaluation and approval process of identified leads
- Jointly with the Strategy team prepare and evaluate feasibility and revenue stream of the proposed partnerships opportunities
- Be involved with continued account management as and when required
- Any other business development leads based on ViacomCBS IP, resulting in additional revenues for the Cluster
Role-specific skills/attributes:
- Substantial work experience from either a sales, partnerships, or licensing & business development background
- Keen interest in location based entertainment and partnerships
- Fluent English language
- Strong relationship building skills
- Excellent communicator – able to liaise effectively with a variety of stakeholders, including governmental bodies and senior stakeholders
- Excellent negotiation and presentation skills
- Proven ability to think creative and strategic while handling complex issues
- Strong project management skills
- Ability to work under pressure while meeting budgets and deadlines
- A willingness to go the extra mile
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