Brand Manager в анимационный бренд Маша и Медведь - Facancy

Brand Manager в анимационный бренд Маша и Медведь

17 февраля 2022
Москва

Анимационный бренд Маша и Медведь ищет Brand Manager.

 

Key Functions:

  • Leading the creation and execution of Brand strategy and initiatives providing Brand development
  • Leading successful implementation of the cross-functionally aligned brand plan, managing marketing, product, and design teams, active cooperation with all other departments
  • Working with Brand positioning and awareness growth including Digital and New Media
  • Working as a business partner with the Sales team to identify growth drivers, including trade marketing price and promo, communication, packaging, etc. Planning and execution of B2B, DTC, and special projects
  • Identifying new business opportunities for launches
  • Determining and managing KPIs and other performance indicators, including product metrics, research of the market, competitors, customers, etc
  • Responsible for budget management, supporting delivery of P&Ls for assigned projects

 

Requirements:

  • Minimum of 5 years of Marketing experience of consumer goods or media
  • Marketing oriented, well-developed product marketing skills
  • Highly organized and structured, good analytical skills, responsible, team player, leader, able to resolve conflicts
  • Working experience on an international landscape is an advantage
  • Able to communicate with internal & external partners to gain commitment and support

 

Qualifications:

  • Degree in marketing/ advertising is preferred
  • Experience with digital/content marketing/social media marketing is preferred
  • Proven ability to plan and manage budgets
  • Successful track record in marketing/brand director roles, successful experience in creating and launching marketing campaigns is a must
  • Strong communicational and writing skills in English (c1/c2 – a must)
  • Desirable experience: FMCG/Retail/Kids/Media/IT – Brand Manager/ Marketing Manager
  • Commercial attitude – a must

 

Company offers:

  • Work in a stable company, market leader
  • Corporate culture with team-buildings, yoga class, ping-pong, health insurance, etc.
  • Office within walking distance of "Alekseevskaya" metro station

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