Brand Manager (Cough and Cold) в Johnson & Johnson - Facancy

Brand Manager (Cough and Cold) в Johnson & Johnson

17 сентября 2024
Москва

В Johnson & Johnson открыта позиция Brand Manager (Cough and Cold).

 

Responsibilities:

  • Development and implementation of annual Marketing plans to ensure business objectives are achieved
  • Regular analysis of business performance and competitive activities and proactively leading the action plans
  • Regular market analysis and consumer analysis to identify growth potential of the category and develop a list of actions to drive growth
  • E-commerce, digital strategy and other initiatives to ensure leadership in those areas
  • Develop powerful claims and insights to drive business growth
  • Oversee all activities to ensure that it is in line with global brand strategy and corporate guidelines
  • Improve profitability through advising and suggestions on cost controls, pricing management, and monitoring and justification of all marketing spend (Profits & Losses responsibility)
  • Champion innovation in products and processes in order to achieve competitive advantage
  • Communicate and ensure application of best practice in brand management to optimize efficiency and effectiveness
  • Budget responsibility for all marketing spend (shared with Marketing Manager)
  • Develop relationships with media, advertising, PR, audit and market research agencies
  • Actively participate as appropriate in wider business project teams

 

Qualifications:

  • 4+ years of overall marketing experience
  • Outstanding business leadership skills
  • Ability to operate in a matrix environment and manage multiple stakeholders
  • Proven Very Strong Knowledge of the Marketing “tool-kit”, including successful experience in concepts/copy development
  • Proven Strong Thinking and Problem-Solving skill
  • Proven Strong Initiative and Follow Through skill
  • Strong communication and persuasion skills
  • Good networker
  • Good command of Word, PowerPoint

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