Google is looking for an Associate Product Marketing Manager (Search Marketing).
Minimum qualifications:
- Bachelor's degree or equivalent practical experience
- Experience in tech marketing, brand management, strategy consulting, agency, or a related field
- Ability to speak and write in English fluently
Preferred qualifications:
- Understanding of Google's products and technology industry
- Ability to be analytical, with capacity for developing and understanding strategy
- Ability to have a global mindset and think across disciplines, industries, cultures, and scenarios
- Effective technology, creativity, and leadership skills
About the job:
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Associate Product Marketing Manager (APMM), Search, you’ll take part in a complete marketing experience; from determining positioning, naming, competitive analysis, feature prioritization, and external communications, you'll help represent Search and other consumer apps and help them grow their consumer base and usage frequency. This means you’ll work with a cross-functional team across Sales, Legal, Product Development, Engineering, Creative Lab, and more, and across the globe with teams in Russia, London, and Mountain View.
Responsibilities:
- Conduct research to identify user insights that will inform the product marketing and communication strategy and the decisions of the Product and Engineering teams
- Coordinate the work of multiple agencies/suppliers and cross-functional stakeholders to bring marketing campaigns to life
- Lead the design, development, execution, and measurement of Search marketing campaigns
- Track and analyze key product performance metrics and help define the marketing strategy